Esim Nomads

Best eSIM for Italy in 2025

May 11, 2025, by Katie D.

Traveling to Italy in 2025? Staying connected is easier than ever with eSIM technology. Whether you're visiting for a short vacation or an extended stay, choosing the right eSIM provider can enhance your travel experience. Below, we explore the top eSIM providers for Italy, detailing their offerings to help you make an informed decision.

Some of the best eSIM Providers for Italy in 2025 are:

  • Holafly
  • Airalo
  • Ubigi
  • Orange
  • Truphone

1. Holafly

Holafly is a leading provider specializing in eSIMs for international travelers, with a focus on providing simple and seamless connectivity. Their eSIMs come with unlimited data options and operate on the fastest 4G/5G networks in Italy. Unlike traditional SIM cards, Holafly’s eSIM can be activated digitally, making it a perfect option for tech-savvy travelers who want to avoid the hassle of swapping out physical SIM cards. With a variety of data plans, you can choose one that best suits your travel habits, whether you’re a light user or need unlimited data for high-demand tasks like video streaming or video calls.

The Holafly app makes activation a breeze, requiring no technical expertise. The eSIM is activated as soon as you arrive in Italy, and there are no additional fees for setup or activation. In addition, Holafly’s customer support team is available 24/7, offering assistance in case of any issues or troubleshooting. This dedication to customer service and convenience has made Holafly a preferred choice for many international travelers visiting Italy. The only downside is that Holafly does not offer voice or SMS services, so it’s ideal for travelers who rely primarily on data.

Pricing (Starting From):
$6.90 per day


Key Features:

  • Unlimited data (4G/5G speeds)
  • No extra fees for activation
  • Instant activation upon purchase
  • 24/7 customer support
  • Easy setup via the app


Pros:

  • Unlimited data suitable for heavy usage
  • Quick and straightforward activation process
  • Reliable customer support available around the clock


Cons:

  • Higher price point compared to some alternatives
  • Data-only plans; no voice or SMS capabilities

2. Airalo

Airalo is one of the most popular eSIM providers globally, and their offerings for Italy are no exception. Their “Mamma Mia” plan provides travelers with multiple data options to choose from, whether you're traveling for a short vacation or a more extended stay. The key benefit of Airalo is its broad range of regional and global plans, allowing travelers to seamlessly switch between countries while maintaining reliable internet connectivity. This makes it ideal for those who are planning multi-country trips within Europe and want the flexibility of staying connected wherever they go.

Airalo utilizes Italy’s top networks, including Wind Tre, Iliad, and Vodafone, ensuring fast and reliable 4G LTE speeds across most of the country. The activation process is also streamlined through the Airalo app, allowing for quick, hassle-free setup. However, as with most eSIMs, Airalo’s plans are data-only, which means you won’t have access to voice calls or SMS. Despite this, Airalo remains an excellent option for travelers who want a simple and affordable solution to their data needs in Italy without breaking the bank.

Pricing (Starting From):

$4.50 per day


Key Features:

  • Regional and global plans
  • 4G LTE data speeds
  • Easy activation via Airalo app
  • Compatible with most eSIM-enabled devices


Pros:

  • Affordable pricing with a variety of data options
  • Global coverage for travelers visiting multiple countries
  • Convenient app-based activation process


Cons:

  • Slower data speeds compared to some premium providers
  • No voice services or texting available

3. Ubigi

Ubigi offers reliable eSIM options that provide 4G and 5G connectivity for international travelers visiting Italy. Their plans are designed to cater to a wide range of users, whether you’re a casual traveler or need a more data-intensive plan. Ubigi’s eSIMs are compatible with most modern smartphones and can be activated easily through their app. The user-friendly interface ensures that even those who are not particularly tech-savvy can get set up without any difficulty. For those traveling for extended periods, Ubigi offers some of the best pricing for longer stays in Italy, making it a great value for those needing consistent connectivity throughout their trip.

Ubigi’s coverage in Italy is strong, with access to local carriers that offer reliable 4G LTE and 5G data speeds. Unlike other eSIM providers, Ubigi also provides a more tailored approach by offering plans with varying data capacities, so you can select one that suits your needs. The pricing is competitive, but it’s important to note that Ubigi doesn’t offer as much flexibility with smaller data packages compared to other providers like Airalo. Nonetheless, for those seeking a straightforward and reliable solution for their travel in Italy, Ubigi is an excellent choice.

Pricing (Starting From):
$5.00 per day


Key Features:

  • Global coverage with reliable service
  • 4G/5G support
  • App-based activation
  • No hidden fees


Pros:

  • Competitive pricing for extended stays
  • Consistent, reliable coverage
  • Supports multiple devices


Cons:

  • Higher cost for larger data plans
  • Limited coverage compared to larger providers 

4. Orange

Orange is a well-known telecommunications provider across Europe, and its eSIM offerings for Italy bring the same reliability and widespread coverage that the brand is famous for. Orange’s eSIM service in Italy provides travelers with access to high-speed 4G LTE data, making it an excellent option for those who need consistent connectivity during their stay. Orange has an expansive network in Italy, and their eSIM service ensures that travelers won’t experience unexpected slowdowns or dropouts, even in more rural areas. For travelers who will also be visiting other European countries, Orange’s network extends across the continent, providing a seamless experience across borders.

Orange offers a simple app-based activation process for their eSIM, making it easy to get connected as soon as you arrive in Italy. While their plans aren’t always the most affordable compared to other providers like Airalo, Orange’s long-standing presence in the telecom industry means that customers can expect a high level of service and reliability. Orange also has an advantage when it comes to large data packages, which is ideal for those who need substantial data for work, streaming, or other high-bandwidth activities.

Pricing (Starting From):
€4.50 per day


Key Features:

  • Extensive network coverage across Europe
  • 4G LTE data speeds
  • Reliable network for data and internet calls
  • Easy activation through Orange’s app


Pros:

  • Reliable coverage and solid speeds in Italy
  • Backed by a major European telecom provider
  • Easy app-based activation


Cons:

  • Limited data options, no unlimited plans
  • Can be more expensive compared to budget providers 

5. Truphone

Truphone is another solid option for travelers visiting Italy, offering eSIM plans that provide global coverage and fast, reliable data. Their flexible data plans allow users to tailor their connectivity to meet their specific needs, whether you're on a short trip or a longer stay. Truphone's eSIMs are activated via their app, which ensures an easy and quick setup process. Truphone’s eSIM is well-suited for those who plan to travel between multiple countries, as it offers global coverage and works seamlessly in over 190 countries. This makes it a good option for travelers visiting more than just Italy.

The data speeds offered by Truphone are competitive, with support for both 4G and 5G networks in Italy. The eSIM works on Italy's major networks, ensuring broad coverage throughout the country. While Truphone is a bit more expensive than some of the budget providers like Airalo, it is ideal for those who want more flexibility in their data options and need a reliable, global solution. Truphone’s pricing model is competitive for those who need flexibility and the option to roam across multiple countries with ease.

Pricing (Starting From):
$5.59 per day


Key Features:

  • Global coverage
  • High-speed 4G LTE data
  • Easy activation via the Truphone app
  • Flexible data plans for short and long trips


Pros:

  • Customizable plans for various data needs
  • Reliable global coverage, perfect for multi-country travel
  • Quick and easy app-based setup


Cons:

  • Can be more expensive than some budget providers
  • Limited data for low-tier plans

6. Nomad

Nomad is a rising eSIM provider gaining popularity for its competitive pricing and user-friendly experience. Designed for digital nomads and frequent travelers, Nomad’s eSIM plans for Italy offer flexible data options and transparent pricing with no hidden fees. The app is intuitive and allows for easy installation, activation, and top-up. Whether you need a small data package for a short weekend getaway or a more robust plan for a longer stay, Nomad delivers solid coverage across Italy using trusted local networks.

One standout feature of Nomad is its clear, pay-as-you-go pricing, which is ideal for travelers who want precise control over their data usage. It’s also a great choice for those combining travel across several European destinations, as Nomad offers regional packages that include multiple countries. While Nomad doesn’t offer unlimited data, it strikes a good balance between affordability and reliability. The plans are data-only, with no support for calls or SMS, making it best suited for users relying on messaging apps and VoIP services.

Pricing (Starting From): $4.50

Key Features:

  • Affordable, short-term eSIM plans for Italy and Europe
  • Quick setup via QR code or in-app installation
  • No subscription—pay once with no auto-renewals
  • Access to reliable 4G/LTE networks across Italy


Pros:

  • Competitive entry-level pricing
  • Easy-to-use app and setup process
  • Great for multi-country travel in Europe


Cons:

  • No unlimited data plans
  • Data-only (no calls or SMS)
  • Smaller data options compared to premium providers

Best eSIM for Italy: How to Choose

Choosing the right eSIM for your trip to Italy depends on several factors—how long you're staying, how much data you’ll need, and whether you’re visiting other European countries along the way. Here are the main points to keep in mind when selecting the best eSIM plan for your Italian getaway:

1. Travel Duration:

Short stays (up to a week) can be covered with smaller data packs from providers like Airalo or Nomad, while longer trips benefit from more generous or unlimited plans like those offered by Holafly or Ubigi.

2. Data Usage:

If you're a light user checking maps, sending messages, or browsing social media occasionally, a 3–5 GB plan will likely be enough. However, if you rely on video calls, streaming, or hotspotting, unlimited data from Holafly or high-capacity options from Orange (up to 100 GB) may suit you better.

3. Network Reliability:

All the providers listed offer access to top Italian networks like Vodafone, TIM, Iliad, and Wind Tre. However, if consistent high-speed access is critical (especially outside major cities), consider providers like Holafly or Orange, known for stable 4G/5G performance throughout Italy.

4. Multi-country Travel:

Planning to hop across borders into France, Switzerland, or other EU countries? Look into regional or global plans from Airalo, Nomad, or Truphone. These allow you to stay connected without switching providers or activating multiple eSIMs.

5. Activation & Support:

Most providers offer app-based installation, but Holafly and Ubigi stand out for their user-friendly setup processes. If tech isn't your strong suit or you want peace of mind while traveling, choose a provider with 24/7 customer support.

By weighing these factors against your personal travel habits, you can confidently pick an eSIM that gives you reliable, affordable, and stress-free connectivity during your Italian adventure.

So, which is the best eSIM for Italy in 2025?

Holafly stands out as the best eSIM for Italy in 2025 due to its unbeatable combination of unlimited data, ease of use, and round-the-clock customer support. While many providers offer solid coverage and decent pricing, Holafly eliminates the biggest pain points travelers face—data limits, complex activation steps, and unreliable connectivity. Its unlimited data plans mean you don’t have to constantly monitor your usage, whether you’re streaming, navigating, or uploading content during your trip. This makes it especially appealing for digital nomads, content creators, and travelers who depend on a stable connection for work or staying in touch with loved ones.